Photo by @rekitanicole
Make Your Brand Stand Out and Attract the Right People to You
Creating a website that allows you to bring traffic to your website is super important that’s why you’ll hear most bloggers talk about expanding their social media. New bloggers or new online business need to know that sharing to die for content will bring you the right followers and the right clients.
So what can you do to stand out and attract the right people to you?
There are a couple of things you can do.
I’ll share with you what’s helped me to bring more traffic to my website and stand out.
1. Having a START HERE page.
When I started blogging I didn’t realize that having a place to direct people was crucial. They’re new people that enter your website. You may have someone come in from Pinterest, Twitter, Instagram or Facebook you never know.
Having a Start page that welcomes every new guest and directs people to the right content is really good. Whatever reason they have for coming into your website means that your content is valuable and they want to know more about it.
2. Create a Resource Page.
This can be very helpful for new people because they see you as an expert in the field and most will ask questions. People want to know and they want information right away. If you’re a Coach you could have questions like, “Is coaching right for me?”, “What does it take to be a Coach?”.
People like you because they like your sincerity and your stuff.
Make sure you have the resource page for the convenience of your guests and not for you. If you’re sending them there to dump sales pitches or affiliate links, forget it. They will run as fast as they can.
Be yourself and honest about your intentions.
3. Cleanse your Blog.
A monthly cleanse requires making the right changes to your website and bringing more traffic.
It prevents people from seeing the person you are right now. We all go through stages, we change and we grow. What you posted when you were 21 years old and have the college photos is not a good way to represent yourself.
I’m not saying you should delete all your information because eventually we have to start somewhere. It takes some progress, and improvement to develop a unique brand.
Removing blog posts that are irrelevant to your potential client can help you.
Removing angry or immature content.
Removing content that includes plagiarism, or copyright infringement, etc.
Being true to yourself and getting an honest opinion from other fellow bloggers can be very beneficial to you and your website. If you can get the feedback you know you’re headed towards a successful start. I know that when I started I didn’t a clue of where to start and how to go about a few things. It took a lot of research and asking lots of questions through networking.
I want you to go out there and make it the best you can. Daily actions can get you farther than you think. So, there you have it. I hope this works for you and it anything comment below if you have questions. I’d love to help you.
Xox,
Jocelyne